Aaron De La Cruz's work, though minimal and direct at first, tends to overcome barriers of separation and freely steps in and out of the realms of design, graffiti, and illustration. Sometimes a simple mark etched on a tree is as powerful as a masterpiece in a museum. It is this minimalist nature and his need to create with the least possible amount of mediums that makes Aaron De La Cruz’s work so unique. He constantly battles for perfection with every mark he makes and that often leads to the misperception that it is machine made. To the contrary, his work is a free flow of ideas on surface that streams at a constant pace from his skilled hands. The goal of his work is to make the biggest mark on society with the bare minimum of mediums. A simple mark etched on the world. The parameters he has chosen to work within actually allow him to free himself and react to the very limitations he has created. This overriding structure and the lack of deliberation while moving within creates a tension when encountering his work due to the almost computer generated grid like systems he creates by unplanned markmaking. The act and the marks themselves are very primal in nature but tend to take on distinct and sometimes higher meanings in the broad range of mediums and contexts they appear in and on.



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